I am Vice President of Creative Services at Lazard. • Leading and providing design expertise for major projects. • Providing design guidance, maintaining brand best practices and setting the standard for and overseeing consistent brand interpretation. • Creating exceptional concepts for assets. Ensuring as well, the proper printing of materials and the viability of design use for other media.
2022-Present
Lead and Projects Manager for the Global Design Team, distributing and approving projects from concept to execution, planning and leading periodical meetings with regional teams and the global team.
2018-2022
Design corporate communications and delivering on stakeholders' requirements within the corporate brand guidelines. Developing creative solutions to their communication needs. Lead the development of global design templates, guidelines and processes.
2008-2018
Manager of Brand Standards for Global Business. Created, implemented and maintained the Brand Guidelines for ICE and NYSE • Updated Branding Materials throughout ICE and NYSE • Managed the Creative Queue job management tool • Helped distribute and supervise workflow of the design team.
Lead Designer for the Listings and Marketing Teams’ Pitch Presentations. Created visual materials for prospective listed companies • Provided customized presentations that led to secure the listings of companies such as Direct TV Latin America, ADT, Blue Apron, SnapChat, Airbnb, Spotify and Fairfetch.
2006-2008
TCreated the layout of a 12-book CollegeEd Educational series in English and Spanish • Handled additional publication design responsibilities, including quick turn-around of College Board publications, design and layout of new documents consistent with College Board branding guidelines.
Events
Branding, Print
Presentation
Branding
Branding
Branding
Digital, Marketing
Branding, Print
Digital
Corporate branding is crucial because it visually defines identity, builds trust, and creates lasting emotional connections with the audience.
Data visualization is important because it simplifies complex information, reveals insights, and creates engaging visuals that enhance understanding and decision-making.
A strong design team drives creativity, collaboration and innovation, transforming ideas into impactful solutions that enhance user experiences and strengthen the company’s brand identity.
Constant improvement is essential because it pushes creativity, refines skills, enhances design quality, and ensures solutions evolve with user needs.
NAs an internal client of Ricardo's at NYSE, I received high quality product and client service at all times. Ricardo takes the extra care needed to deliver a creative, yet on-brand, output no matter how big or small the job at hand. He delivers work on-time and always open to an open, creative discussion on any project. I'd gladly partner with Ricardo anytime in my career.
I worked with Ricardo on a daily basis and have always found him to be extremely talented and accommodating. He always goes above and beyond to ensure that the job gets done correctly and expeditiously. Ricardo is a terrific designer and colleague.
Very sharp, motivated designer. Keeps looking for more vivid and interesting ways to approach a design topic, and not afraid to play with color.
Please drop me a few lines. I'll be happy to respond.